Improve Customer Focus
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  • We run tons of market surveys but sales of new product stagnate

  • Sales have begun falling and we have no idea why this is happening

  • Product Marketing, Sales, Customer Service can’t ever agree 

  • We are seen as a lagging follower by the market

  • How do we get to be market leaders?

  • Customers are complaining about all the

  • Members/customer don’t know what they want

  • No clear direction on which ideas or features to fund

  • We understand precisely what our customers want

  • Our portfolio is optimized to deliver features that will assure our position as market leaders for years to come

  • We have a clear and consistent strategy

  • Customer value our communications and messaging in our marketing and social media channels

  • Other companies frequently ask for our guidance on market trends

  • Our products and services are seen as best in class

  • Investments in new products and services have provided us with a rich pipeline of growth opportunities for the next 5-10 years

© 2020 by The Value Enablement Group, LLC. 

West Deerfield Township Deerfield Illinois United States

agility, innovation, value, sustainable growth, digital transformation, sustainability, digital customer journey, architecture, BizDNA, strategy, roadmap, modeling, adaptability, knowledge, policy

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